Sometimes, a partnership delivers impact that goes beyond its original goals. When Kiva launched its collaboration with The Coca-Cola Foundation to expand financial access for women entrepreneurs worldwide, Saadia Madsbjerg was at the center of that work. As President of The Coca-Cola Foundation, she brought not only vision and leadership but also a genuine enthusiasm for Kiva’s mission. The results of that partnership were powerful, and they also sparked a lasting connection. Since then, Saadia has been a valued thought partner, bringing fresh perspectives and opening doors that have supported Kiva’s path forward.
So it is with great excitement that we welcome Saadia Madsbjerg to Kiva’s Board of Directors, furthering a relationship grounded in shared purpose.
“Saadia brings a rare combination of strategic insight, operational excellence, and heartfelt commitment to impact. Her leadership in reshaping the role of capital — so it serves both purpose and profit — aligns powerfully with Kiva’s mission. I’m confident her voice and experience will help guide Kiva to even greater heights in dismantling financial barriers and expanding access to opportunity.”
— Andre Haddad, Kiva Board Chair
A global leader in purpose-driven finance
Saadia is a distinguished philanthropy executive and global leader in the movement to make finance a powerful force for good. She is the co-author of Making Money Moral: How a New Wave of Visionaries Is Linking Purpose and Profit and has written for Stanford Social Innovation Review, Harvard Business Review, Foreign Affairs, and more. As President of The Coca-Cola Foundation, she led a transformation rooted in collective action, innovative partnerships, and investment tools that create lasting change.
Before her time at Coca-Cola, Saadia led the Innovative Finance program at The Rockefeller Foundation, launching new financial instruments that mobilized capital markets for sustainable development solutions — from climate resilience to humanitarian response. She has also served at the New York City Economic Development Corporation and McKinsey & Company, bringing a rare blend of public, private, and nonprofit experience.
Why this matters for Kiva
From the start of her career, Saadia has worked to bridge the worlds of capital and impact, reimagining how money can be mobilized to serve people and the planet. Her expertise and passion align perfectly with Kiva’s mission to expand financial access for underserved communities everywhere.
We are honored to welcome Saadia to Kiva’s Board of Directors and excited for the perspectives, leadership, and bold ideas she will bring to our shared work.
